During one of the world's most influential technology events—the Consumer Electronics Show (CES)—CES Asia Night was successfully held on January 8, 2026, in Las Vegas.
This event was co-organized by the US-China Business Alliance (NOACC) together with ArionSS, iMpact Media, and Zipto, bringing together high-level representatives from technology, investment, industry, and public sectors. It became one of the most highly anticipated Asian-themed networking events during CES.
The event attracted broad participation from the global technology and business sectors, with distinguished guests including John Kelley, Vice President of the Consumer Technology Association (CTA) and Director of the CES show; Terry Branstad, former U.S. Ambassador to China; and Tom Burns, Executive Director of the Nevada Governor's Office of Economic Development.
Senior executives from globally renowned companies such as Alibaba, Google, Amazon, QVC, TikTok, JPMorgan Chase, and Ant Group, along with representatives from investment institutions and industry experts, gathered together. Over 468 guests participated in the exchanges, jointly exploring new opportunities in global technology and industrial development.
CES Asia Night was not only a high-level networking platform but also focused on key issues for enterprise development in the U.S. and global markets.
The event featured in-depth discussions around the following core topics:
Through systematic dialogues and case sharing, we help enterprises gain a clearer understanding of the rules and ecosystem of the US market, shift their mindset from "short-term market entry" to "long-term development", and enhance their global competitiveness.
As a platform connecting industries and resources, CES Asia Night goes beyond mere communication and facilitates the realization of tangible cooperation.
During the event, multiple cross-border cooperation projects were officially signed, including a partnership between NeuroSky and the iEIS Education and Medical Welfare Platform. The two parties will set up a brain-computer interface laboratory in the United States to advance the application of neuroscience technology in education and medical sectors.
This CES Asia Night received extensive coverage from numerous mainstream Chinese and American media outlets, including:
Multi-platform, multilingual media dissemination has enabled the event to gain sustained global attention, further expanding NOACC's influence in the field of cross-border industry exchange.
NOACC has always been committed to building a long-term cooperation platform connecting Asian and American markets.
By integrating policy coordination, channel resources, media dissemination, and a supply chain network covering the entire United States, NOACC not only facilitates companies' entry into the U.S. market but also assists them in achieving long-term, sustainable development.
In the future, NOACC will continue to leverage international platforms such as CES to facilitate the implementation of more cross-border cooperation initiatives with both commercial and social value.